The quality of the links is just as important - if not more so - than the number of them.īacklinks should come from authoritative, trustworthy sites that have a good reputation and standing with search engines themselves. Given the important contribution of building links to your search results, is it simply a case of the more the merrier? As long as you’ve got plenty of links, is that all that matters? If you are busy running your business, you probably don’t have the time to keep up with these and other issues, which is why we are equipped to deliver these services on your behalf. It can be time consuming and the parameters are always evolving.Īs we provide link building services to a wide range of businesses and organisations, we have developed a range of skills and strategies so that our methods remain in sync with the latest Google algorithm updates.

Nevertheless, it’s not easy to do it well. Link building marketing remains one of the most powerful ways of boosting your search engine ranking, and should be a central plank in any suite of strategies to support your SEO. Does my business really need a SEO agency to do link building? These should be the clear goals and at the forefront of any proposed strategy. If you are considering hiring a SEO agency to institute a link building campaign on your behalf, it is important to remember that the ‘right’ way to build links is all about increasing your domain authority and consolidating your Google ranking.

Unfortunately, they might not necessarily be doing it the right way.

Of course, any link building company will tell you that they know how to successfully build links and boost the SEO of your website. Is there a right and a wrong way to build backlinks?

Link advertising